Building an e-commerce website usually takes longer than regular sites as it requires more elements. In the WordPress ecosystem, you have WooCommerce as a plugin option to build an e-commerce website. You can use WooCommerce to sell whether physical products or digital products. To customize the appearance of your WooCommerce-powered website, you can install a WooCommerce Builder plugin.
What is a WooCommerce Builder plugin?
Simply put, a WooCommerce Builder is a plugin that allows you to customize the WooCommerce components. You can do so by creating custom templates to replace the default templates of WooCommerce. For instance, you can create a custom single product template to replace the default single product template of WooCommerce. To better understand how a WooCommerce Builder works, you need to know first that WooCommerce consists of the following main components:
- Shop page
- Single product page
- Product archive page (category and tag)
- Checkout page
- Cart page
- Success page
- Customer account page
The WooCommerce components you can create the templates of are varied, depending on the WooCommerce Builder you use. But in general, a WooCommece Builder allows you to create custom templates of the single product page, shop page, and product archive pages.
Is PHP skill required?
No. It is not. You can create the custom templates for WooCoommerce using the visual editor of the WooCommerce Builder you use.
Best WordPress WooCommerce Builder Plugins
One question you might ask about. Why using a WooCommerce Builder while there are so many options of WordPress themes designed specifically for WooCommerce?
Although the theme you use might allows you to customize some WooCommerce components, it doesn’t give you the real freedom to customize them. You still have to face some customization option limitations. With a WooCommerce Builder, you can customize every single component of WooCommerce to your liking. Here are four of the best WooCommerce Builder plugins you can use to customize your e-commerce website.
1. Elementor Pro

Elementor Pro comes with some features to allow you to customize your website in a visual way, including theme builder and WooCommerce Builder. While Elementor theme builder allows you to create custom templates for the core WordPress components like header, footer, and so on, its WooCommerce Builder allows you to create custom templates for WooCommerce components. The WooCommerce builder of Elementor allows you to create custom templates to replace the following WooCommerce components:
- Single product page
- Product archive pages (categories and tags)
- Shop page
- Cart page
- Checkout page
- Customer account page
What about other components? Until Elementor Pro version 3.2, you can only customize those three components. There are no options to customize the cart page, the checkout page, the success page, and the customer account page. Elementor itself offers the following widgets that you can use to create custom templates for WooCommerce:
WooCommerce Breadcrumbs | Product Data Tabs |
Product Title | Additional Information |
Product Images | Product Related |
Product Price | Upsells |
Add To Cart | Products |
Product Rating | Custom Add To Cart |
Product Stock | WooCommerce Pages |
Product Meta | Product Categories |
Short Description | Menu Cart |
Product Content | Checkout |
Cart | My Account |
2. JetWooBuilder

JetWooCommerce is an Elementor add-on from Crocoblock designed specifically to create an e-commerce website using WooCommerce. In other words, you need to have Elementor active on your WordPress site in order to be able to use it. Elementor Pro is not required to use JetWooBuilder. You can read our previous article to learn how to use JetWooBuilder. As you can see on the screenshot above, there are seven WooCommerce components you can create the custom templates of using JetWooBuilder:
- Single product page
- Product archive pages (product categories and tags)
- Shop page
- Cart page
- Checkout page
- Thank you page
- Customer account page
JetWooBuilder is a perfect option if you want to create an e-commerce website using Elementor yet are not enough with the customization options offered by Elementor Pro WooCommerce builder. You can combine the use of JetWooBuilder with JetSmartFilters to add an advanced filtering option to your e-commerce site. Both JetWooBuilder and JetSmartFilters are part of JetPlugins — a set of premium Elementor add-ons from Crocoblock.
JetWooBuilder offers over sixty widgets in total.
Categories Grid | Stock Status (Archive) | Cart Table |
Product Grid | Sale Badge (Archive) | Cart Cross Sells |
Product List | Rating (Archive) | Checkout Payment |
Taxonomy Tiles | Price (Archive) | Checkout Coupon Form |
Single Sharing | Excerpt (Archive) | Checkout Order Review |
Single Add to Cart | Categories (Archive) | Checkout Billing |
Single Attributes | Add to Cart (Archive) | Checkout Shipping Form |
Single Content | Title (Archive Category) | Checkout Login Form |
Single Excerpt | Thumbnail (Archive Category) | Checkout Additional Form |
Single Images | Description (Archive Category) | Thank You Order |
Single Meta | Count (Archive Category) | Thank You Order Details |
Single Price | Product Result Count (Shop) | Thank You Customer Address Details |
Single Rating | Products Pagination (Shop) | My Account Logout |
Single Related Products | Page Title (Shop) | My Account Dashboard |
Single Reviews Form | Products Ordering (Shop) | My Account Registration Form |
Single Sale Badge | Products Notices (Shop) | My Account Login Form |
Single Upsells | Products Navigation (Shop) | My Account Address |
Single Title | Products Loop (Shop) | My Account Order |
Single Tabs | Products Description (Shop Product) | My Account Downloads |
Title (Archive) | Cart Return to Shop | My Account Details |
Thumbnail (Archive) | Cart Totals | |
Tags (Archive) | Cart Empty Message |
3. Divi Builder

Don’t like Elementor? Divi Builder is great Elementor alternative you can give a try then. Divi Builder also comes with a WooCommerce Builder feature to allow you to customize your WooCommerce website in a visual way using its visual editor. It is especially a great option if you are an agency who builds websites for clients as it offers a one-time purchase option. You can use a single Divi Builder license on unlimited websites. The WooCommerce Builder of Divi Builder allows you to create custom templates for the following WooCommerce components:
- Single product page
- Product archive pages (categories and tags)
- Shop page
- Cart page
- Checkout page
- Customer account page
There are sixteen elements (called modules) you can use to create the custom templates:
Woo Add To Cart | Woo Price | Woo Cart Products |
Woo Additional Info | Woo Rating | Woo Cart Totals |
Woo Breadcrumb | Woo Related Product | Woo Cart Cross Sells |
Woo Cart Notice | Woo Reviews | Woo Checkout Billing |
Woo Description | Woo Stock | Woo Checkout Shipping |
Woo Gallery | Woo Tabs | Woo Checkout Information |
Woo Images | Woo Title | Woo Checkout Details |
Woo Meta | Woo Upsell | Woo Checkout Payment |
4. Breakdance

Breakdance is a page builder plugin that has an editor — and features — similar to Elementor. It is developed by the same company as the that develops Oxygen Builder — Soffly. You can also use Breakdance to create a WooCommerce-powered online store with your own design. To do so, you need to use the pro version of Breakdance (you can use Breakdance for free). With Breakdance, you can use create custom page and templates for the following WooCommerce parts:
- Shop page
- Cart page
- Checkout page
- Account page
- Order tracking page
- Single product page
- Product archive page
Here are the WooCommerce elements you can add to your WooCommerce templates and pages:
Product List | Checkout Page |
Product | Checkout Builder |
Product Builder | Checkout Coupon Form |
Related Products | Checkout Login Form |
Upsell Products | Account Page |
Shop page | Order Tracking Page |
Cart Page | Mini Cart |
Cart Content | Shop Filters |
Cart Totals | Woo Widget |
Cart Cross Sells | Woo Breadcrumb |
Cart Empty Message |
5. Brizy Pro

Brizy Pro is another page builder plugin that offers a WooCommerce builder feature. The capability of Brizy Pro WooCommerce builder is the same as Elementor’s in which you can create custom templates for the following WooCommerce components:
- Single product page
- Product archive page (categories and tags)
- Shop page
You have the following elements to create custom templates for WooCommerce using Brizy Pro:
Title | Meta |
Excerpt | Rating |
Content | Attributes |
Price | Upsell |
Gallery | Breadcrumbs |
Add To Cart | Review |
Stock | Products |
SKU | Cart |
Categories | Pages |
6. Zion Builder

Zion Builder is a great option if you are looking for a WooCommerce builder to create e-commerce websites for multiple clients. First, it offers a one-time purchase option so that you only need to pay once, and you can install Zion Builder (the pro version) on as many websites as you want. You can use Zion Builder to create custom templates to replace the following WooCommerce components:
- Single product page
- Product archive page (categories and tags)
Here are the elements offered by Zion Builder to create a custom template:
Woo Product Price | Woo Product Rating |
Woo Add to Cart | Woo Product Images |
Woo Loop Add to Cart | Woo Product Stock |
Woo Breadcumbs | Woo Product Upsells |
Woo Product Description | Woo Related Products |
Woo Product Meta | Woo Data Tabs |
The Bottom Line
There are a bunch of WordPress themes designed specifically for WooCommerce. However, they are likely to offer limited customization options. If you want to have limitless customization options to customize your e-commerce site, you can use a WooCommerce Builder instead. A WooCommerce Builder allows you to create custom templates that will later replaces the default WooCommerce templates. You can create the custom templates using the visual editor offered by the WooCommerce Builder you use. No need to deal with code at all.
A successful e-commerce needs a solid hosting. If you are looking for a hosting service to run your WooCommerce-powered e-commerce website, here are some of our suggestions.
- Pressable
- Kinsta
- Pressidium
- DreamPress